AWESOME
GUIDE
Subject: Branding
Software: Illustrator, InDesign, Photoshop
Location: KU School of Architecture & Design
This activity booklet, created for Leave No Trace and NOAA’s National Marine Sanctuaries, follows Ozzi the Otter on a fun-filled fishing adventure as he teaches kids the Leave No Trace principles. Through engaging activities, children learn how to plan ahead, respect marine life, protect habitats, and properly dispose of waste, etc.—all while exploring and enjoying the beauty of the National Marine Sanctuaries. The design was officially selected by Leave No Trace, to enhance their youth programming and encourage responsible outdoor habits in a fun and approachable way.